WSH Ratings- A phenemonal growth story: 10.43 Million Tune-ins in 4th Week

Triple the tune-ins  of EPL; 65% growth since launch week

The weekly tune-ins of the fourth week of Bridgestone World Series Hockey has reached the mark of 10 Million viewers, which has grown by 65% since the launch (6.31 Million).

Bridgestone World Series Hockey Weekly Tune-ins (Source - TAM, CS 4+)

Bridgestone World Series Hockey Weekly Tune-ins (Source - TAM, CS 4+)

The cumulative reach for the league is an overwhelming 25 Million viewers and is set to increase significantly as league approaches towards the end, with most of the matches continue to be high scoring and thrilling as race for ‘Semi-Final Spots’ is intense.

Nimbus Sport COO Yannick Colaco said, “It is indeed heartening to see such strong week on week growth for WSH. This week’s ratings are very significant as inspite being head on with Asia Cup; the viewership has increased by 25%. Similarly the weekly reach has continued to grow clearly demonstrating increased interest from the viewers. There is no doubt the WSH has booked a plce in consumer’s mindspace as the second biggest sports league in India after IPL” Continue reading →

Impressive Opening for WSH: 6.3 Million tune-ins for opening games, 137% more than EPL

Mumbai, March 9, 2012: The weekly tune-ins in the very first week of the inaugural Bridgestone World Series Hockey is 6.3 million, almost 2.5 times the weekly tune-ins for EPL – the world’s most followed sports league. Like any new sporting property, the ratings will continue to grow in subsequent weeks and the projected cumulative reach for the entire tournament of 59 matches is expected to be around 50 million. The opening week numbers clearly makes WSH the second most watched sports league in India after IPL.

Bangalore World Series Hockey Match Stands

Bangalore World Series Hockey Match Stands

Event Average Weekly Reach (Mn) WSH higher by
WSH 6.3
EPL 2.66 137%
F1 0.99 536%
I League 0.44 1332%

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